Author Archive

Vuvuzela’s and Jabulani’s

Spain won, Netherlands came close, New Zealand remained unbeaten and last years finalists, went home early. South Africa 2010 was all about upsets, some spectacular goals and lots of noise.

Same but Different

Same but different.
The phrase (if it can be called that) sounds like a kid attempting to learn the English language and is yet to figure out that same and different are not supposed to be used together. But it’s not way off from the truth.

Sidewalks anyone?

There are no adjectives to describe the traffic scenes in the cities we live in. There is no scope for lying and praising it or justifying how crazy it is. ‘Seeing is believing’ as it is said and everyone who has been a traveler for a day at least, has seen the traffic.

A tribute to Mr Vodafone

Creating brilliant ads is quite a challenge. They are not like movies. They aren’t three hours long and most of them aren’t even aired start to end on television. They are short. They need to capture your intelligence long enough so you would go and buy that product. They have to be eye-catching. A good ad is judged by its repeat value and whether you look for your remote to switch channels when the first ad pops out in the middle of a serial that you might be watching.

Living for that one day

A routine sets. Invariably.
School. College. Work. We all have one.

After getting up in the morning, there is this imaginary list in our sub-conscious mind which eventually we start ticking off.
Bathroom : done. Breakfast : done. Newspaper : done. And so on subjectively according to our own lives. After some time. Once you set into college, or you get comfortable at work, this checklist is completed effortlessly and unconsciously. You don’t think while carrying out your routine after a certain period of time. Again not set in stone, but something which needs a personal touch.