Business

Can India afford Tata’s 1 Lakh car?

By Aditya Mhatre at 4 October, 2007, 1:03 am

About 2 years back, Mr Ratan Tata announced the ambitious dream of a Rs 1 Lakh car. He termed it as a compact people’s car which will revolutionize the car industry in India. The car is also said to be a rear-powered ( just like an auto rickshaw) and gear less. The car is in its prototypes phase is set to come out in 2008. The Maruti Udyog management thinks that rolling out a car at the 1 lakh price point is not feasible but lets not dwell too much on the cost because my concerns are towards the pollutions and the traffic congestion problem.

Bharati Airtel and Mobile Banking

By Aditya Mhatre at 2 October, 2007, 2:30 pm

Vodafone has painted the Mumbai town red to proclaim its arrival in the country. After a hard fought out battle with a few players, it finally won to buy a the 67 per cent stake from Hutch. Now, its fun time for the customers and the credit doesn’t go entirely to Vodafone. It’s Bharti Airtel which has had to think of ways to compete with Vodafone.

SRK’s Fairness Cream ad not so fair?

By abhishek at 27 September, 2007, 2:30 pm

In a recent advertisment, Shah Rukh Khan endorses Emami’s Fair and Handsome and touts that it as The World’s #1 Fairness cream while chiding a man for using a woman’s fairness cream.

Mukesh Ambani is the Richest Indian

By abhishek at 27 September, 2007, 2:30 pm

Here is some useless page 3 business trivia! Mukesh Ambani has beaten L N Mittal to become the ricest Indian in the world. He is only a whisker away from Bill gates. A good $9 billion separates the two gentlemen, but, the way the Stock Market is behaving, it should be a matter of time [...]

Google Ads for Google

By abhishek at 25 September, 2007, 2:30 pm

“We do not need a marketing Department’, Mr. Bajaj had proclaimed back in the 1980’s as the buyers of Bajaj scooters would line up 20 years in advance. It was in stark contrast to David Packard’s philosophy of ‘Marketing is too important to be left to the marketing department.’